Industry experts have released a 23 point action plan designed to re-invigorate Scotland’s beef production over the next few years.
The recommendations in the Beef 2020 final report, which was published recently, call for action in both the industry and the Scottish Government that will support sustainability and long term growth in beef production in Scotland.
Commenting, Stewart Stevenson, SNP MSP for Banffshire and Buchan Coast, said: “I would like to thank the Beef 2020 group for their report on improving such an important part of Scotland’s industry.
“Beef production is our single biggest farming sector, which is why it is so essential that Government, industry organisations and beef producers work together to create a strong market in a global economy.”
The Beef 2020 final report was produced by short life industry group, chaired by Quality Meat Scotland (QMS) chairman Jim McLaren, at the request of Rural Affairs Secretary Richard Lochhead.
Jim McLaren, chairman of the Beef 2020 group, commented: “The recommendations set out in the report, which are designed to be owned and adopted by the Scottish beef industry, aim to facilitate collaboration, profitability, confidence and investment at every stage of the Scottish red meat supply chain – factors which are key in ensuring a future marked by sustainable, profitable growth.”