People across the world raised a dram to Scotland’s national drink on Tuesday, March 27, thanks to the efforts of a University of Aberdeen Student.
Blair Bowman, 21, had established the first ever World Whisky Day to be celebrated on March 27.
Unlike other drinks such as vodka beer and even tequila, whisky did not have its own dedicated day. When the enterprising Hispanic Studies student discovered this, he quickly set about creating a ‘day’ and associated website worldwhiskyday.com so that people can log their own celebrations and come together to enjoy whisky.
Blair, who grew up in Edinburgh, says he is one of a growing number of young people with a passion for the drink, with the University’s own malt whisky society now boasting 250 members - more than half of them women.
Blair’s efforts have seen him scoop the Scottish Institute for Enterprise New Ventures Competition - Arts/ Culture category, which comes with a £1,000 prize to further develop his concept.
He is also in the running for the grand prize of £5,000 in professional services fees.
Blair said he was delighted by the response he has received to World Whisky Day, which he aims to make an annual event.