The new chairperson of the Fraserburgh Area Tourism Group has outlined their plans to stop visitors bypassing the Broch .
Lynda McGuigan believes the tourism group’s new five point plan can stop visitors to the North-East travelling passed the Broch in favour of better known destinations.
She said: “We have got five key projects that we are going to be concentrating on over the coming months.”
Ms McGuigan, who is also The Museum of Scottish Lighthouses Manager, said: “What we want to do is show people that this area is really attractive and that we can provide what is necessary.
“It’s easy to keep going up the A90 to the places you have always gone because you have always done it but we need to pull off people to this area and show them we still have lots to offer.”
One of the key points in Ms McGuigan and the group’s plan is to get more Fraserburgh businesses recognised by the WorldHost: Customer Service training which was used at the Commonwealth Games in Glasgow.
Ms McGuigan said: “Visit Scotland are trying to promote WorldHost and half of my staff trained for it during the summer.
“Businesses need to train half their staff in order to get Fraserburgh recognised as a WorldHost destination.”
The tourism group also plans to make a new website to promote Fraserburgh attractions as well as distribute a leaflet which they are currently working on.
They will also contact tourism coach companies to try and make them more aware of the area as Ms McGuigan believes that is one of the reasons many coach companies bypass the Broch in favour of routes and roads they are more familiar with.